ETHOS, LOGOS, PATHOS- Aristotle's Creation

I was right. Heinrichs is now discussing the three modes of rhetoric.

Logos, Pathos and Ethos are very important while arguing. There are they key words for each of the modes. For logos, “concession,” (45) one should use the opponent’s argument to find an advantage that will help you convince them. For pathos “sympathy,” (45) one should adapt to the audience emotion like this at the end one can use this emotion to “suit your argument” (45). And last for ethos, one should “argue with character,” (45) this is the most important part of the argument. One should own what your speaking like this the audience and opponent will respect your point.

Having this three modes of rhetoric in the argument is very important. To find an agreement one should manipulate the opponents mind like this at the end they will agree. While arguing the opponent can win some point as well. Giving them sometimes the reason of what they are talking is also good. When the opponent find him\herself in a comfortable environment that permits them share their knowledge and thinking, they are more likely to change their mind in the future.

To manipulate it is very important to use logic, emotion, and character. When the opponent find himself in a situation where all this forms are established it is more likely for them to agree. The example that Heinrichs uses is very useful. This situation if the little kind is very simple but it works perfectly. When the little boy notices that from al the possible sides his point will be attacked he prefers to wear pants rather than continuing with the discussion. His father manipulates his mind and convinces him that using shorts for school is illogic. With this example Heinrichs proofs the reader how to use the modes of rhetoric to manipulate the opponents mind, and to finally arrive to a logic agreement.